HOW TO CHOOSE: FLYTE VS. FLYOUT VS. FLOW

HOW TO CHOOSE: FLYTE VS. FLYOUT VS. FLOW

We’ve always been obsessed with beautiful and high-performing fabrics. And when it comes to having options, this is our best season ever, with both best-selling favorites and newbies added just this year. Bottom line, there’s an option for every run, workout, hike, or snuggle on the couch. Have pets? They love our fabrics too. So let’s break down our F fabrics – included in our best-selling tops.
March 12, 2021 — Sally Bergesen
VIVE LA ROGA REVOLUTION

VIVE LA ROGA REVOLUTION

The super shorts that started it all. Rogas turn 14 this year, and she’s sprouted wings into a full collection of shorts. Colors, prints, lengths, pockets… the Roga family is flying into 2021. To celebrate, we asked our friends and teammates who love them most. As always, the athletes wear them best!
March 09, 2021 — Rachel Kristjanson
NEW: THE IN2SPORTS BRA + BRAS FOR GIRLS

NEW: THE IN2SPORTS BRA + BRAS FOR GIRLS

We are so excited to announce the launch of our new In2Sports Bra - which will be an always-available style from Oiselle. Each In2Sports bra purchase will donate one of the same bras to our Bras for Girls Program. Buy one, give one. Simple and effective. And best of all, this bra has received rave reviews for comfort and support from wear-testers, from 12-year-old girls to elite athletes!
March 08, 2021 — Sarah Lesko
5 NEW STYLES OF SPRING

5 NEW STYLES OF SPRING

Oiselle was born of the simple question: what if? Every season, we continue to ask what if? And every season, we find it exciting to offer new answers -- and to continue including style, comfort, and quality in everything we do. We’re thrilled to share that Spring 21 brings lots of new – across the board. Here are five new designs we think you’ll find exciting, new, and different.
February 25, 2021 — Sally Bergesen
FIND YOUR OUT-FIT: WHAT TO WEAR WHILE DINING OUTSIDE

FIND YOUR OUT-FIT: WHAT TO WEAR WHILE DINING OUTSIDE

A year ago, eating outside in the cold was mostly reserved for camping trips, or maybe after a warm something after a winter race. Then COVID. And like everything else, there are new normals, new needs. Now if you want to have a date night, support local restaurants, or even see anyone at all – outside dining it is. The good news: there’s apparel for that.
February 18, 2021 — Sally Bergesen
2021: MAKING LEMONADE

2021: MAKING LEMONADE

2020 gave us lemons, so we decided to make some lemonade. Meet the beginnings of our 2021 season.
January 25, 2021 — Sally Bergesen
ODE TO COZY

ODE TO COZY

Lauren Fleshman's "Ode to Cozy", inspired by our Hey Hacci collection.
January 22, 2021 — Lauren Fleshman
THE STORY BEHIND THE STYLE: FLOW

THE STORY BEHIND THE STYLE: FLOW

"Since day one in my design practice, I’ve wanted to spend more time exploring the future than trying to build a moat around the past, or even the present, which in apparel design, IS the past."
January 19, 2021 — Sally Bergesen
Q & A WITH ILLUSTRATOR MARISOL ORTEGA

Q & A WITH ILLUSTRATOR MARISOL ORTEGA

Working with other women creatives, and WOC designers, illustrators, and photographers is part of our mission. Beautiful prints are truly the glue of any collection, holding everything together and telling a powerful story. Thank you Marisol for sharing your talent.
January 15, 2021 — Sally Bergesen
SPRING 2021: THE AVIARY

SPRING 2021: THE AVIARY

Birds. Not just a metaphor for diversity, but also coexistence in a way that we really need right now. As we look ahead to 2021, and all that we hope it holds… our bird song is that differences should be celebrated. We are all worthy, and we all belong. In celebration of the bird world, please meet our Aviary graphic tee collection.
January 15, 2021 — Sally Bergesen
Q & A WITH KAMI ON SPORTS BRA DESIGN

Q & A WITH KAMI ON SPORTS BRA DESIGN

We are so jazzed for all things bras! With the launch of the Queen and Sisters bras, we would like to highlight the design journey. Hear from lead designer Kami in conversation with our CEO and Founder, Sally.
January 06, 2021 — Sally Bergesen
MEET OUR NEW BAND/CUP SPORTS  BRAS

MEET OUR NEW BAND/CUP SPORTS BRAS

Our two new band/cup sports bras, the Sisters Bra and the Queen Bra, are the most highly engineered products we’ve ever produced. Ten years in the dream phase. Three years in the development and wear testing phase. Fifteen sizes. Twelve different components/materials and countless hours of collaboration with our factory partner. Now let’s get down to it.
January 05, 2021 — Sally Bergesen