Let’s talk about the word “colorblind.” I have been seeing a lot of white people claiming to be (or claiming to raise their children to be) colorblind. Please stop.

Here’s why that word is problematic:

  1. You are NOT actually colorblind. If you are blessed with the ability of eyesight, you DO see color. And that’s okay. We all do. So that phrase in and of itself just isn’t true.

  2. What you actually mean is that you don’t treat people differently based on their skin color. But that, too, is highly unlikely. Now stay with me. I realize that by now you probably are feeling uncomfortable and you are probably yelling something back at your phone about how I don’t know you and you DON’T treat people differently based on their skin color. But research tells us otherwise. Our brains are hardwired towards bias against people who look differently than us. If you don’t believe me, google the phrase “neuroscience and bias” and spend a few minutes reading the words and research of people much smarter than me.

  3. Another issue is that colorblind is said as if it’s the goal. The truth is that it is NOT. I’m proud to be black. I don’t want people to look at me and not see that I’m black. I want people to look at me and not associate my blackness with negative stereotypes. I want people to look at me, see my blackness and appreciate it as a part of who I am but recognize that they can’t assume things about me because of it. I want people to view my blackness the same way they view brown hair. It’s a feature of someone but not a reason to treat them differently. You would never tell someone in regard to their hair color, “oh I don’t see color.” That comment would be viewed as ridiculous. It should be the same with skin color.

Just say what you actually mean, which is that you strive to treat everyone equitably.

Okay, so what should you say instead? And how do you combat unconscious bias so it doesn’t affect your decision making? Just say what you actually mean, which is that you strive to treat everyone equitably.

And as for how to combat your unconscious bias (which by the way, WE ALL have, Including me) that’s harder. But step #1 is owning your biases. I recommend taking the IAT - the implicit association test (google it - it’s easy to find). This will shed some light on your individual biases. And then start reading and learning. The following books are a great place to start.

So You Want to Talk About Race by Ijeoma Oluo

They Can't Kill Us All by Wesley Lowery

Courtney Carter
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