We are thrilled to be heading to NYC for Nolcha Fashion Week! We will be debuting our Spring 2014 collection on the RUNway. Nolcha Fashion Week runs parallel to Mercedes Benz Fashion Week. Nolcha is all about giving up-and-coming designers a stage to show off their collections.
Along with using NYC agency talent we will have real runners strutting the catwalk. The runway model look just can’t compete with real quads and abs and glutes.
Our models are in heavy runway training and fitting in walking practice between long runs and mile repeats. We’ll be landing in NYC on Monday and the runway show is Wednesday.
Check out our first behind the scenes video. And be sure to follow along for the adventure on Twitter and Instagram using #birdmachine.