Giving Back

giving back

Oiselle is a by women, for women athletic apparel company. We make running apparel for female athletes of all ages, paces, and places and bring together a community of women who love to move, run, and fly. Our mission is threefold: make great product, improve the sport, and build the sisterhood. We believe in the transformative power of sport and the benefits of being a Lifelong Athlete.

Oiselle's charitable giving programs closely follow our mission. From 2012-2016 Oiselle was the proud apparel sponsor of Every Mother Counts, an organization dedicated to making pregnancy and childbirth safe for every mother, that uses running as a venue to raise awareness and funds.

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Starting in 2013, Oiselle has provided training gear including sports bras to Girls Gotta Run, an organization that invests in Ethiopian girls who use running and education to empower themselves and their communities. In 2016 alone, Oiselle donated more than $30,000 of running gear to Girls Gotta Run.

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Starting in 2017, Oiselle will also be focused on our GOT (Girls on Track) Bras charitable donation program. The GOT Bras mission is to educate girls about how to accurately choose and fit a sports bra using content created for this message, and includes bra donations. The program targets late elementary to middle school girls - an age at which some girls choose to stop participating in sport due to discomfort with their changing bodies. Oiselle's goal is to donate at least 2,000 sports bras in 2017, specifically to girls and communities in need. Please let us know if you would like to nominate a recipient program!

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Oiselle also supports the charitable work of our Volée Team by providing Volée members with gear to distribute to their local running programs and teams in need. Team members submit individual proposals for the programs they wish to support, resulting in more than 20 recipient programs in the last year.

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We are honored to do our part to help build a love of sport within every community. Thank you for helping us support these programs! Head up, wings out.

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