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January 29, 2016

Unveiled! Our 2016 Competition Kit

In their report titled "Enclothed Cognition," researchers Hajo Adam and Adam Galinsky explain the power of apparel on performance. They found that the two main factors at play were the symbolic meaning of the clothes and the physical experience of wearing them. Together, they had the power to transform...

January 19, 2016

Introducing New Gifted Bras

We are excited to introduce our next step up in compression and support, the gifted bras. Think of the gifted bras as a Oiselle compression level 2+. They are perfect for A - C and some Ds. But as you know, preferences in bra fit is very personal, so we had some of our gifted friends take them running. Read on.