It's true! Oiselle's flagship store is set to open in Seattle early summer 2015. Runner's World shared our news, highlighting its prime location in the University Village - close to Oiselle HQ - and the opportunity for a fresh audience to join the flock. Quoting Sally Bergesen, "We’re well known within the core running community but it’s definitely our goal to radiate out from there. A store is a perfect opportunity to share what the brand means to us." Read the full spread at runnersworld.com.